{weekend 10}


{duped} NARS vs. e.l.f cosmetics – copycat blushes

Nars blush. It rocks. The colors are awesome, the pigment is great, and the packaging is perfect. The price. OUCH. I mean, for one blush – you’re ok, but if you want a few options and maybe a bronzer – you better bust out a Benjamin. $28.00 each.

Good thing ELF cosmetics are big copycats. Sucks for Nars, but awesome for your wallet. ELF dupes almost every Nars blush and sells them for $3.00 each. I just tried Fushia Fusion (and another non-copycat color) and the color payoff is more than you would expect for a drugstore product.


Nars Angelika = e.l.f Fuschia Fusion

Nars Luster = e.l.f Peechy Keen

Nars Desire = e.l.f Pink Passion

Nars Deep Throat = e.l.f Candid Coral

Nars Albatross = e.l.f  Gotta Glow

Nars Sin =e.l.f Berry Merry

Nars Dolce Vita=e.l.f Blushing Rose

For original photo, click here.

{ohhhhhh…} so that’s why Kim K is wearing those horrendous shoes.

I know the full length jumpsuits and aggressively high waisted pants are sort of well, unflattering…but for the most part, especially lately, Kim Kardashian has pretty decent style. So when she starting wearing these horrendously ugly Giuseppe Zanotti white pearl beaded heels with ankle life preservers…I started to wonder if she feel off the Kanye Make-Over wagon. But no, no I was wrong – she fell right onto it.

These gems are actually designed by Kanye West for Guiseppe Zanotti. It all makes sense.

Well, if you are of the 1% that actually appreciates this design, feel free to throw down a mere $5,800.00 per pair.

{E-commerce} Who’s #1?

This week L2 has released their annual Digital IQ Index. This index ranks 76 specialty retail brands on factors including website, e-commerce experience, digital marketing, social media and mobile.

So who came in on top?

10. Saks Fifth Avenue
9. Gap
7. Crate & Barrel
7. Bloomingdale’s
6. JCPenney
5. American Eagle Outfitters
4. Sephora
3. Victoria’s Secret
2. Nordstrom
1. Macy’s

Between wedding registries (although I am surprised Target didn’t make the list for that same reason), appliances, furniture, and clothing – I’m not all that surprised. Although I have to say I prefer the brick and mortal to their online site. I hate paying shipping when am item can be picked up just down the street from work.

According to L2 (via Racked.com) the real game changer in digital retail is mobile. The report reads that, “82% of users report using their mobile devices in store, leading to a showrooming effect, where users experience product in store but purchase via mobile.” L2 predicts m-commerce will grow at a rate of 30% to 40% a year (compared to online sales, which are expected to grow at 13% a year, and brick-and-mortar retail, which is flat or declining).

If ranking the best online shopping sites was up to me (at this moment, in no particular order)…


Urban Outfitters


Piperlime (which now has a brick and mortar store!)


American Apparel


Gilly Hicks (recently discovered gem of the A&F family)


Brandy Melville USA

Happy Online Shopping!